The pandemic has beaten the world really hard. Yet, most small businesses managed to adapt quickly thanks to the effective use of technology. Still, time management is one of the toughest challenges that companies face. Remote work has been gaining ground over the last decade but some found themselves obliged to try it for the first time in an abrupt fashion.
Here are 7 small business ideas to optimize your time during the new normal:
1. Organize communication bias
This feeling of hyper connection is so common today that, even though we have more ways to communicate, we can waste a lot of time if we pretend to be everywhere. Or if we don’t clarify how and when we are going to talk.
Has it ever happened to you that you got an e-mail and a whats’ app message from the same person and with the very same message?
You find yourself reading them twice to catch up with each and every notification. So it’s advisable to organize communication vias, establishing priorities and channels first.
For example, if you decide that e-mail is going to be your main communication vehicle, say that to your employees. Maybe you’d like to leave phone calls only for asap stuff. How your small business decides to communicate is very personal.
But you always have to set clear rules to maximize everyone’s time and minimize misunderstandings.
2. Is What’s App really adding value to your small business?
This is a hard one.
While some may say that What’s App is the best working tool ever, some others get distracted and don’t function with it.
(That’s my case.)
So, if this tool is adding value to your business you should totally use it. Anyways, a clever strategy is to establish a schedule to communicate so you avoid overuse and group chats at late hours.
3. Just go to the point
People are stressed, overwhelmed, juggling different areas of their life and, in some countries, still at home.
Beating around the bush is counterproductive now.
Be concise, clear, and ditch ambiguity. This world is ambiguous enough.
Doing business should be as transparent as possible and communication shouldn’t be the exception.
4. Integrate different time zones
WFH welcomes teams from every corner of the world. That is a super enriching and culturally exciting experience. Nevertheless, there are time zones. And sometimes they’re not on our side. The fair thing to do here should be having meetings or customer service at business hours for everybody.
That’s not always the case and some people will have to get up extra early or work late hours.
There are different ways to tackle this problem. Business phone systems are definitely easy and intuitive solutions that require zero technical skills and can adapt to the specifics of your small business. Maybe it’s a good time to unify communications with VoIP and increase productivity.
5. Keep your staff motivated
There’s always time to tell your team what they’re doing well. That gives people energy to keep on working towards more goals. Simple things like saying “Thank you”, “Congratulations” or “Excellent job with that client” can totally change the game, especially in times like these.
Motivation can move mountains. Don’t take it for granted.
6. Improve your UX
Users are spending more time in the online realm. That’s an advantage to online businesses in general but, on the other hand, people are more likely to distract themselves or forget things.
So providing clear step-by-step guides and engaging instructions certainly improves their customer experience whatever niche you are in.
This is a very important area of your small business you shouldn’t overlook.
Think about it for two minutes: How could you improve UX?
7. Give cloud a chance
SaaS has come here to stay. The future of work is now the present of work. Cloud technologies will be occupying our daily lives more and more.
Which space is your small business devoting to the cloud?
You can try Microsoft Teams, a cloud-based team collaboration software that belongs to the Microsoft Office Suite and centralizes your communications to WFH better.